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The Michelin Guide has recently unveiled its top 10 culinary destinations for 2025, highlighting Quang noodles in Da Nang as an unmissable delicacy.

According to the Michelin Guide, cuisine is always at the heart of travel, shaping how people connect with cultures and destinations worldwide.

Quang Noodles with Jellyfish in Da Nang, Recommended by Michelin Guide
The robust development of restaurants, from fine dining to casual eateries, demonstrates how cuisine brings travelers closer to locals and immerses them in the history and traditions of a destination.

As a traveler with a penchant for discovering hidden gems around the world, Hội An in Vietnam offered me a journey that was not only enriching but surprisingly affordable. According to the Post Office’s Global Holiday Costs Index, Hội An was crowned the world’s cheapest long-haul destination for 2024—a first in the index's 18-year history. Previously ranked 6th, Hội An made a leap to the top spot, surpassing renowned destinations like Cape Town and Kenya.

A UNESCO World Heritage Treasure

In 2024, domestic tourism in Vietnam witnessed an exciting surge in online searches, according to Google's annual report. Among the top 10 most-searched destinations by Vietnamese users, eight were local, highlighting a growing passion for exploring the homeland. This trend not only reflects strong support for Vietnam’s tourism industry but also opens new opportunities for robust growth right at home.

Real Stories from Travelers: Vĩnh Hy – A Pristine Paradise

Vietnam has once again solidified its position on the global tourism map by being named the World’s Leading Heritage Destination 2024 at the prestigious World Travel Awards ceremony held in Madeira, Portugal. This marks the fifth time Vietnam has received this honor, following its previous victories in 2019, 2020, 2022, and 2023.